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The combination of two or more of the next formats allows us to provide an adequate response to any online communication target.

Special formats

An in-house creative team develops ideas that are tailored to our client's needs, striving to achieve the right place and format for every marketing action

This is proven by more than 60% of our campaigns being rich formats (personalization of web pages: takeover and page skin, editorial content/video, etc.).

In order for a campaign to be successful, the most advanced Adserving technology is needed. At publicidad.net we have at our disposal the invaluable support of Smart Adserver, leading company in Online Marketing Tools, that provides any possible format from classic banners to the latest innovations.

Segmentation and Affinity

Each target interacts differently with advertisements, and we know that for a fact. This is why each and every campaign is segmented in the media that best suits the objectives set by the customer, either based on our existing Channels or being tailored.

Mass audience

Our network is based on brand supports with a monthly audience of more than 7,6 million single users in Spain (source Nielsen Netratings Netview / December 2010), which allows us to reach a massive volume of any user profile or demographic group targeted, being achieved in publicidad.net specifically thanks to our inventory of more than 750 million monthly ad impressions.

Results

Our team is in charge of handling the great traffic in publicidad.net, segmenting and optimizing actions in order to achieve best results. We thus provide higher impact on the most relevant users to every action.